[Case Study] SEO Strategy Adds $ 154k in Net Profit To PPC Campaign
![[Case Study] SEO Strategy Adds $ 154k in Net Profit To PPC Campaign 1](https://innovitae.net/wp-content/uploads/cropped-How-Does-PPC-Affect-SEO-1300.jpg "[Case Study] SEO Strategy Adds $ 154k in Net Profit To PPC Campaign 1")
by Joseph ConroyThis case study demonstrates how the buer uses both SEO + PPC on an interactive basis to convert. And, when both the SEO+PPC are present in the search results the CTR and coonversions receive a compounding affect.